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Walk The Talk: Ryan And Brian Real Estate Team




 As a real estate agent since 2006, I’ve learned the value of presenting an authentic message in today’s business.  Today we are going to discuss how you can deliver an authentic message.

What is Authenticity?

Authenticity is genuine honesty of not only saying you’re going to do something, but in fact doing it. This is exactly what consumers want in today’s businesses. This is what your clients want from you.  You can grow your business through your authenticity in several ways.

Talk the Talk

People will only get to know the real you by your actions, which includes how you speak to them. Allow your clients to get to know you personally, and vice versa, through your interactions, social media, etc.

Let Your Reputation Shine

What others say about us is much more powerful than what we say about ourselves to others. Your reviews should play a large part in backing up your authentic self, but only if such reviews are authentic themselves. No one is perfect, no business is perfect. Ensure your reviews are prominently visible on your websites and social media sites.

Respond Promptly and Productively

I think it goes without saying that responding to what you have worked so hard to achieve (leads/appointments) just makes sense. Ensure that you have multiple ways for people to reach you easily – office & cell phone, email, text – and be available for when they call. Answer with courtesy & honesty. Both go a long way in building your reputation in your business and personal lives.
Be Consistent

Inconsistency confuses people. Do you want your potential clients wondering who they are really hiring? There’s no better way to build mistrust than being inconsistent in how you present yourself – both on & off line. Your message, core values, and personality should remain the same throughout all platforms to provide a trustworthy reputation.
The key to creating and maintaining a strong presence with current and new clients is to “Walk the Talk”.  Be authentic in all things you do through honesty, consistency, and your actions.
We here at The Ryan & Brian Team pride ourselves in presenting an authentic message. If you are interested in hearing what this means to our team, give us a call today to set up an appointment with me at 956-307-4544.  I look forward to hearing from you.