We Specialize In These Hidalgo County Area Communities

Alamo | Donna | Edinburg | Hidalgo | McAllen
Mercedes | Mission | Pharr | San Juan | Weslaco

Our Team Structure and How It Helps You




  Being a solo agent is not always easy.  There are many tasks you must juggle as an agent such as showing homes to buyers, going on listing presentations, doing marketing to obtain leads or simply completing day to day administrative processes.  The problem for most people is they are not equipped to be efficient at all of these necessary roles.  Here on our team we start agents off on the buyer side of a transaction and let them focus on dollar productive activities.  Today we are going to discuss the other team members roles on our team and how they benefit you as buyers agent.

Team Leader

On our team I serve as the CEO of the company and team leader.  I:

- Oversee all operations and systems so our agents have the most state of the art and up to date resources.
- Oversee all marketing plans so our agents have adequate leads.
- Oversee in house training and education so our agents are properly equipped.

Home Selling Advisors

My partner, Ryan Peterson, is the team listing manager and heads the listing department. Him along with our home selling advisors:

- Work with all the Seller Prospects so their homes become future listings
- Build a robust listing inventory that brings in Buyer leads for our agents because the more signs in yards we have as a team the more leads come into the office.
- Provide agents with specific info on listings, so they know all the details when discussing with potential buyers
- Provide agents training on negotiation and offer strategies as they have worked thousands of offers

Inside Sales Agents

We have inside sales agents who lead generates every day.  It is not uncommon for them to make 150 plus phone calls a day to potential sellers to obtain face to face seller consultations.  They:

- Manage and work the seller lead generation systems
- Qualify Seller Leads to make sure they are in a position to sell
- Assist the Home Selling Advisors in building the listing inventory as the more appointments they set the more potential listings we have
- And Maintain client rapport and follow-up

Sales Manager

We have a designated sales manager who is here to help our agents grow.  The sales manager:

- Oversees 30 day fast start training from A to Z
- Provides training on scripts and dialogue and Buyer Consultation Interview
- Assists agents in preparing and presenting offers
- Acts as a mentor to help agents grow within the company

Transaction Coordinator

One thing most agents get bogged down doing is the transaction process after the home has been found and negotiated.  We have a full-time transaction coordinator who:

- Manages the transaction process
- Manages all paperwork and CRM
- Manages all contracts from initiation to close
- Facilitates communication between all the parties in a transaction

Marketing Coordinator

When you are in the business of real estate you are in the business of marketing.  To make sure we provide the highest level of marketing we have a full-time transaction coordinator who:

- Manages raving fan program with mailers, emails, videos, and our client appreciation events
- Takes property pictures and virtual tours
- Markets of all the listings via MLS, online profiles, email marketing, and social media
- Manages branding & marketing of the company through website, social media, & online realtor profiles
- Maintains and creates all visual and digital media

Office Admin

We also have an office admin who assists the team on various tasks.  This admin:

- Distributes signs, lockboxes, and directionals
- Handles out of office processes for agents when needed
- Aids office team in daily tasks and organization

As you can see we have a lot of specialized roles on our team.  All of these team members play an integral part and our here to help you.  With their support you have the potential to make more money as you can focus on dollar protective agent activities like lead generating, meeting new clients, showing homes, writing contracts and closing deals.  If you want to see how our team concept can help you more productive give us a call today to set up an appointment with me at 956-307-4544.  I look forward to hearing from you.




6 Benefits of Joining a Real Estate Team



Getting your real estate license is not always easy.  However, the hard part actually starts once you have a license.  According to the National Association of Realtors, 80% of new agents are out of the business within 2 years.  It’s not that most of these individuals are not capable of being a successful agent.  Most of the time it is simply the fact that they don’t know where to start or don’t have access to the best resources.  As the team leader of one of the first teams in the Valley I’m going to share with you today why joining the right real estate team can help ignite your career.  Here are 6 benefits to joining a real estate team:

Training and Support
Many new agents feel the training they did to obtain a Texas real estate license is all they need to get started.  Going through the licensing requirements you have learned legal and law, real estate principles and promogulated contract forms.   Fulfilling the requirements for the real estate sales agent license is important and necessary but most people are still missing some fundamental skills to be successful.  You can know everything to know about real estate, but if you don’t know the art of selling you can’t make any money.  On our team we have a concentrated focus on sales training.  Some of this training consists of learning things such using scripts and dialogs over the phone or conducting a proper face-to-face new buyer presentation. More importantly we strongly emphasis business development training.  You might be a part of a team, but you have a business of your own within that team and you need to treat your career like a business.

Leads, Leads and more Leads
The average agent generates about 20 leads per month.  The only problem is it takes on average 20 leads to convert one prospect.  Your best hope it not to fumble that one solid lead.  Here on our team we provide an abundance of leads.  Ryan and I are seasoned agents that have created a large database of clients to the point we cannot service all of these leads without help - that’s where you come in!  The security of having leads available to you means more income and experience for you.  The average agent in the Greater McAllen Area only closes roughly 4 homes a year.  It’s not uncommon for our agents to do that in one month.

Creates a Larger Sphere of Influence
By joining a team such as ours, your sphere of influence will expand. You will have the opportunity to network greatly and meet more clients since leads are being handed to you. Your sphere of influence now overlaps with all your teammates’ sphere of influence to greatly increase the number of potential clients you can contact. Leads become buyers, buyers become closings, and closings become commissions!

Shared Business Expenses
No one ever tells you before you start a career in real estate how expensive it can be.  Becoming a real estate agent is an investment. You have your standard licensing fees and MLS dues.  However, there are many more things to take into consideration.  For example, when you are in the business of real estate you are in the business of marketing, so you must spend on things such as a website and signs.  You are also in the business of lead generation, so you will need to spend money on lead gen sources as well.  These things can really start to add up and being new to the business you might not have the cash flow.  Joining a team can be very cost effective.  Here on The Ryan & Brian Team we take care of these costs and many more such as professional training and coaching, technology and systems, office space and an office staff for your benefit.

We are here to Help Each Other Grow
One of our team’s core values is “Empower, Enrich and Uplift” those around you.  We all want to see each other grow and work as a team.  As the famous proverb goes, “Two heads are better than one.” This saying has a lot of truth to it. People bouncing ideas and experiences off of each other is inspiring, motivating, and encouraging. By joining a team, you have a step up to becoming a better agent by having the option of using your teammates as a sounding board. In addition, the right team will allow you to focus on your strengths, on the things you like, and spend less time on the things that are not a priority.

Keeps You on Track
If your team is working hard and staying productive, then this should influence you to work hard and stay productive. Joining a team keeps you focused because your team now depends on you and all the assets that you will bring to the team. You work hard with people, together, to create something bigger, to become more productive for the financial benefit of everyone involved. Although you are one of many, you are an essential team player. This notion helps you stay on track and assists you to be more productive.

Closing
These are 6 benefits of being a part of a team.  Here at The Ryan & Brian Team our agents continually reach their goals due to these benefits.  If you are interested in hearing how the The Ryan & Brian Team can help jump start your career give us a call today to set up an appointment with us at 956-307-4544.  We look forward to hearing from you.

How to Grow Your Business Using Social Media




Thanks for joining on our video blog.  Gone are the days when home buyers would open a newspaper to look for properties for sale or look up names of real estate agents in a phonebook. Home-buyers today are online looking for that house to call their own.

Therefore, it is imperative for any real estate agent to use social media in marketing their businesses and listings. And while any realtor can open a Facebook or Instagram account, it's not always as clear on how to use social media as a tool to send the right message to the right people at the right time. Here are a few great ways for real estate agents to market on social media.

 Be Authentic
Your customers don’t want to read impersonal posts about the importance of keeping in touch with their REALTOR®. Instead, be human and be yourself. Write posts that show your company’s personality and watch your online community begin to engage and grow.

Use more Videos and Photos.
Sharing images and video clips on your social media platforms can greatly enhance the engagement level of real estate agents online. People love photos. The biggest reason Facebook went from zero to 1 billion users in nearly 10 years is photos. Photos and videos tell stories about you in ways text alone cannot. A picture really is worth a thousand words – and a video is worth a thousand pictures.

It is very important to post good quality images. The use of professional photography won’t hurt, but when doing it yourself, only use filters that make the subject look natural. Sharing 15-second video clips that showcase a house up for sale will also be a part of a winning strategy.

Practice the 80/20 Rule
Try to stick to the 80/20 rule: 80% of posts ought to be customer-centric while 20% should be about the business.

It also helps the cause of agents to post about happenings in and around their communities like local charity events and school-related activities. This community-mindedness also helps to position you as a thought leader, rather than just a seller.

 Ask Questions
If you are wondering why nobody’s responding to your posts on Facebook, it’s probably because you’re not asking questions. Social media is about engagement and having a conversation, not about self-promotion. If a realtor posts a question as simple as  “What’s your favorite type of flooring?” or “What is the best part of home shopping experience?” people will be more likely to comment online and engage with the company.

Be Hands-On
Once you've opened your business social media account, the next crucial step is to post consistently and strategically.  The use of a tool like HootSuite is one way to manage social media accounts without spending too much time. With HootSuite, real estate agents can schedule all their posts in one place and far in advance.

Don't forget to always respond to authentic comments or messages on your social media channels as quickly as possible. This shows and tells future and current clients that you are an engaged real estate agent who is paying attention to feedback and inquiries.

 Measure Social Media Metrics
Finally, real estate agents should identify and track their social media metrics to gain a better understanding of which strategies are working and which should be replaced or tweaked. Metrics like the number of "likes" per share, number of followers and level of engagement can guide real estate agents toward what they ought to do with their social media campaigns. Facebook audience insights will tell you which kind of posts generate interest, and which kind lead to unfollows. Follow this wisely.

The tips discussed today are critical to maintaining and growing an online community, but if you stop thinking like a marketer and start thinking like a customer, you’ll understand the secret to social media is in the “social” more than in the “media”  For more information & ideas on how to grow your business, give me a call at 956-307-4544 to set up an appointment. I look forward to hearing from you.

How Do We Set Our Employees Up for Success? Hear What We Are About from One of Our Rockstar Agents




Our real estate team is compartmentalized and we have professionals for every step of the buying and selling process. This sort of specialization allows the best customer experience for you. Today, we are sitting with a long time agent of ours Kathleen Mena.
In a her first full year of business in 2014, Kathleen has closed 25 deals for $3.4 million in production and over $50,00 in commission. As a buyer’s specialist, Kathleen represents the buyer and helps them get the right financing, sets up home showings, sets up inspections, negotiates offers, and much more. Her day is dedicated to making the lives of her customers easier. In 2017, Kathleen closed 34 deals for $6.2 million in production and just under $70,000 in commission.
Kathleen is given an abundance of leads every day, and this is why her production is so high. The Ryan and Brian team has a strong online presence, and this helps find leads and properties for her clients to move into.
One reason why Kathleen has excelled in her first year is because of the training programs offered by our team. Weekly one-on-one meetings and daily role play exercises have helped her to nail down her scripts and execute when it matters. Kathleen likes the fact that the systems and tools she needs to succeed are already here for her. The administrative staff assists her with all of the documentation, and so her job is made easier. She just needs to plug herself into the systems and she can continue to succeed.
If you would like to learn more about working with the Ryan and Brian Team, please don’t hesitate to contact us. We’re always looking to add qualified and hardworking individuals to our team.
We look forward to hearing from you!

Walk The Talk: Ryan And Brian Real Estate Team




 As a real estate agent since 2006, I’ve learned the value of presenting an authentic message in today’s business.  Today we are going to discuss how you can deliver an authentic message.

What is Authenticity?

Authenticity is genuine honesty of not only saying you’re going to do something, but in fact doing it. This is exactly what consumers want in today’s businesses. This is what your clients want from you.  You can grow your business through your authenticity in several ways.

Talk the Talk

People will only get to know the real you by your actions, which includes how you speak to them. Allow your clients to get to know you personally, and vice versa, through your interactions, social media, etc.

Let Your Reputation Shine

What others say about us is much more powerful than what we say about ourselves to others. Your reviews should play a large part in backing up your authentic self, but only if such reviews are authentic themselves. No one is perfect, no business is perfect. Ensure your reviews are prominently visible on your websites and social media sites.

Respond Promptly and Productively

I think it goes without saying that responding to what you have worked so hard to achieve (leads/appointments) just makes sense. Ensure that you have multiple ways for people to reach you easily – office & cell phone, email, text – and be available for when they call. Answer with courtesy & honesty. Both go a long way in building your reputation in your business and personal lives.
Be Consistent

Inconsistency confuses people. Do you want your potential clients wondering who they are really hiring? There’s no better way to build mistrust than being inconsistent in how you present yourself – both on & off line. Your message, core values, and personality should remain the same throughout all platforms to provide a trustworthy reputation.
The key to creating and maintaining a strong presence with current and new clients is to “Walk the Talk”.  Be authentic in all things you do through honesty, consistency, and your actions.
We here at The Ryan & Brian Team pride ourselves in presenting an authentic message. If you are interested in hearing what this means to our team, give us a call today to set up an appointment with me at 956-307-4544.  I look forward to hearing from you.

5 Steps for Getting Started in Real Estate




It’s exciting to get your real estate license! The information presented in the pre-licensing classes can be a bit overwhelming, but it’s all part of the coursework. You study and stress, stress and study, then pass your licensing exam. When you learn that you’ve passed the test, you are elated and can’t wait to get started … but you learn fairly quickly that you don’t know where to start.  So here are the five things you should first do:
Select a broker.

Broker selection is critical. Your broker is the one who will help you map out your path to success.

You’ll want to interview a few brokers to compare what each of them has to offer in terms of compensation, knowledge, leadership and training. It may be tempting to sign with the broker offering the highest compensation package, but the other three traits are much more important to consider. If you don’t work with a knowledgeable broker who has strong leadership skills and who offers training, then you are less likely to reach your goals because you won’t learn the skills it takes to be a successful real estate agent.

Do more listening

As a new agent, you have a lot of questions about what to do and how things are done. You have thought about how you want to work and where your business will come from, and all you want to do is get started. Because you don’t know what you don’t know, talk to your broker to see whether they have a fast start program you can follow to get your business up and running. Although you may be anxious to share your ideas, try to listen more than you talk. Your ideas could be interesting but ultimately unrealistic. Listening to advice from your broker and other successful agents in your office about how to start your business is invaluable.

Get the word out

Now that you’ve become an agent, you’ll want to get the word out. You need to let anyone, and everyone know you are in real estate.  One of the best ways to start is by sending those on your list a handwritten message. It can be a simple three-sentence note simply letting your friends know that you have become a real estate agent and would appreciate it if they would keep you in mind for future business. Before you say that a handwritten note wouldn’t work for your people, give it a try. Because handwritten notes are so rare, recipients will be extremely receptive and appreciative.

Find opportunities to learn

Everything you do is an opportunity to learn.  Take the time to learn from every experienced individual on your team.  Everyone has their strengths or skillsets that set them apart.  Some people are great at scripts and dialogue, others give great buyer presentations, or maybe someone has honed the art of negation.  Spend time with these individuals and see what valuable nuggets you can learn from them and what skillsets you can acquire.

Be patient
The average real estate agent sells four to five properties a year in the business. About 80 percent of new agents fail in their first two years and get completely out of the business.
It is important to understand that you are building a business, and it takes time. Every successful agent you see had to start in the same place you are starting.  Continue to work on your business every day. Be patient.

Here at The Ryan & Brian Team we provide the leads, training and support necessary to afford our agents a minimum of 2 transactions per month.  If you are interested in hearing what The Ryan & Brian Team has to offer give us a call today to set up an appointment with me at 956-307-4544.  I look forward to hearing from you.

Here is What We Stand For





Ryan & Brian Real Estate Team Core Values

 1. Be S.M.A.R.T.
(Specific, Measurable, Attainable, Realistic, Timely)
Here at The Ryan & Brian Team we want to work with a purpose.  Every process we intend to implement and every goal we desire to achieve must be planned out accordingly.  To do so we must set S.M.A.R.T. strategies.  These strategies must be Specific, Measurable, Attainable, Realistic and Timely.  If a desired goal is missing any of these 5 characteristics it will simply remain a desire and it will never become a reality.

2. Empower, Enrich, Uplift
On our team everyone is here to empower those around them, enrich those people’s lives and in the process uplift them and make a positive impression.   This is the case whether we are dealing with anyone from another team member to a client.  In order to be successful in real estate, you have to have a desire to serve others to help them achieve their goals.

3. Purse Growth & Learning
Here on our team everyone has a strong desire for continuous improvement.  In order to pursue growth, you must be constantly seeking knowledge to learn the necessary skills.  We provide a fun and exciting atmosphere with other like-minded individuals who are there to push one another and help each other grow.

4. Integrity in Adversity
Gaining success in real estate is no different that gaining success in any endeavor.  Along the way you will be faced with adversity.  Perhaps the most important thing you possess is your integrity.  No matter what adversity you are dealt, you must always remain an individual of integrity.

5. Greater Balance, Greater Rewards
Here at The Ryan & Brian Team we desire that every team member live a balanced life style physically, mentally, emotionally and spiritually.  And of course living a balance lifestyle leads to a more rewarding and satisfying life.

Vision
To be the industry standard & leave an impactful legacy.

Purpose
To provide first class service and create lifelong relations.

Mission
To be individuals of service, integrity, results & innovation

Well there you have it.  That is what The Ryan & Brian Real Estate Team stands for.  If these core values resonate with you and you think you would be a good fit for our team give us a call today to meet with me personally at 956-307-4544.  We hope to hear from you soon.

Three Reasons Why Agents Should Be Using a Real Estate CRM




If your new to real estate you may have heard the acronym CRM.  A CRM or customer relationship management platform can help you maintain contact with your current leads and your former clients.  A good real estate CRM can even let you automate communications such as mail outs and email campaigns.  Today we will discuss the three main benefits of a CRM.

Organizing all that information in one placeSmart real estate agents know that they need multiple lead sources. A good CRM will let you compile all of these lead sources in one place. You can then keep phone numbers, email, address and notes in addition to other useful information in your CRM.  Many CRMs even allow you to track all your past communication with the clients like text, email and phone calls.

A CRM can help you automate a lot of your work; whether that’s helping you complete your 33 touch program each year through automating emails or tracking things like closings.
Having to manually remember and contact every lead and client can and will eventually be impossible as you grow.  Your CRM can take a lot of pressure off you while helping you stay organized and in front of your clients.

Keep in touch
Keeping in touch with old clients is important for your pipeline. Statistics from NAR show that 88 percent of customers said they would use their past agent. The trick to keeping your clients is to keep in touch. A CRM will help you track things like birthdays and anniversaries. You can then let your past clients know you’re thinking of them.

By staying organized, automating processes and keeping in touch with your clients, you can appear as if you’re on top of your business, even in your busiest seasons.

A good real estate CRM can help you build your brand without losing your mind.

Don’t take our word for it: a recent Active Rain survey showed that top-earning agents (those earning $100,000 per year or more) spent 22% more on their CRM solution than agents who earned less than $35,000. These top producing agents might be on to something.

At The Ryan & Brian Real Estate Team we provide our agents with a state of the art CRM and can teach you best practices on how to use and manage it.  If you are interested in hearing what The Ryan & Brian Real Estate Team has to offer give us a call today to set up an appointment with me at 956-307-4544.  I look forward to hearing from you.

Three Reasons Why Response Time Matters




 As a new agent, you may be wondering what to do with all your new leads and how long you should wait before responding. Today we are going to discuss three reasons why your response time matters. 

When a new lead comes in, about how long do you usually wait before reaching out? 30 minutes? 20 minutes? If you answered with any number over 5 minutes, you could be missing out on a decent chunk of income. Let’s look in to why you should call new leads ASAP.

Calling a lead in 5 minutes vs 30 minutes increases the chances of converting that lead by 21-times.
With information so readily available at our fingertips these days, it’s no wonder consumers grow impatient at a quicker rate than they used to. As a matter of fact, a recent study by Microsoft revealed that people now lose concentration after 8 seconds! This tells us that leads are more perishable than ever and when people want information from an expert, they want it NOW. 

70% of consumers will work with the first agent they meet face-to-face. This goes hand in hand with our first point – the quicker you get a hold of your prospect the quicker you will be able to figure out a day and time that works for them to meet face-to-face, and then BOOM, you’re 70% more likely to have a new client. 

72% of people would work with the same agent again. Did you know some Realtors have a business based solely off of their referrals? If your client has a good experience with you, chances are they will go with you again or recommend you to a friend or colleague. This stat shouldn’t just motivate you to be the first they talk to or meet up with, it should motivate you to stay in contact with your clients in one way or another.

Well, there you have it. Keeping these statistics in mind should motivate you to call your leads a couple minutes sooner. If you are interested in hearing what The Ryan & Brian Real Estate Team has to offer give us a call today to set up an appointment with me at 956-307-4544. I look forward to hearing from you. 

Progressive Real Estate Team Seeking Agents



What should a Candidate Possess?:
·         A Passion for Real Estate
·         Strong Sales Experience
·         A Devotion towards Client Service
·         Great Phone Skills
·         General Computer Knowledge
·         A Strong Work Ethic
·         A Continuous Desire for Self-Improvement
·         Focus and Determination
·         Good Moral Standards and Core Values

Who is this a Great Fit For?:
·         Wants to build a strong foundation for a career in Real Estate
·         Is motivated by money
·         Listens, loves to learn and has a desire to grow
·         Works well in a team atmosphere and is driven by working with motivated individuals
·         Wants full time employment and wants to work where the conversions are high
·         Has a flexible schedule and can work evenings and weekends when necessary

What do you as an agent get?:
·         Leads, leads and more leads
·         The opportunity to focus on sales functions and what you do best
·         The benefits of expensive advertising, staff, software and systems for free
·         Professional coaching and mentorship
·         A fun, exciting and challenging environment of teamwork that allows you to achieve your Goals
·         Unlimited income potential and freedom from the “so called” down market

To Learn More About Our Team Go To RyanAndBrian.com